client
LIVING.KY
Project Overview
Furniture eCommerce Website, PPC Advertising, Social Media Management & Marketing, Video, Multimedia Production
Skills Applied
Shopify, HTML, CSS, Adobe CC, Premiere Pro, Social Media, Marketing
LIVING.KY

01. The Challenge

> LIVING.KY—Grand Cayman’s premier furniture supplier and interior design company—contacted pxlpear to develop a modern eCommerce website, set up Google Analytics, initiate PPC marketing campaigns across search engines and social media, manage email marketing and social media pages, produce promotional videos, design print advertisements, and more. The project required:

  • Responsive eCommerce Website Design
  • Local, On-Site, and Off-Site SEO
  • Google Analytics
  • Google Ads Setup and Management 
  • Facebook Ads Setup and Management 
  • Email Marketing
  • Remarketing
  • Email Signature Design
  • Social Media Optimization (SMO) and Management
  • SEM (Search Engine Marketing)
  • SMM (Social Media Marketing)
  • Video Production
  • Print/Digital Ad Design
  • Copywriting

Challenge accepted.

02. The Approach

>

Diving right in, we familiarized ourselves with the brand and their current initiatives, discussed the company goals, and hit the ground running with our expertise and knowledge. We set the brand tone with a new, modern responsive website and annual printed product catalog then ensured to maintain brand consistency across all platforms as we continued to create email signatures, dozens of print ads for various publications, email marketing campaigns, SEM and SMM marketing campaigns with integrated remarketing, added the business to Google and Apple maps, produced various promotional videos, worked with various third party partners and directory listings. and more.

03. The Outcome

> Within a matter of months LIVING.KY’s brand is stronger than ever. Now, with nearly half of the visitors to their site being a direct result of the campaigns and marketing efforts we made, the company is wrapping up its most profitable year ever.